Browsing All posts tagged under »department of tourism«

Without misplaced negativity, ‘it’s more fun’ in PHL

January 7, 2012

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The government’s new tourism slogan, “It’s more fun in the Philippines,” is now a meme that some Filipinos unfortunately morphed into another tool for self-deprecation. I agree with them: We’ve lots of ugly places, absurd practices, and corruption in government — valid reasons to be sarcastic saying, “It’s more fun in the Philippines.” That is […]

Early gains for tourism campaign: #1forfun trends on Twitter

January 6, 2012

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(UPDATED) A viral mix – a new tourism slogan with Filipinos itching to spread it online – made the Philippines one of the hottest topics on Twitter on Friday as the government launched its #1forfun campaign. The hashtag #1forfun is the number one trending topic in the Philippines and the sixth worldwide as of posting […]